THURSDAY 10/30/2003
www.utvlive.com
"The unabridged CD and cassette recordings run to a colossal length of more than 80 hours, each read by Stephen Fry.
Steven Edney, sales director of BBC Audiobooks, commented: "Harry Potter has broken all the rules in the audio category. The brand is now worth over £30 million at retail - a truly remarkable and unique achievement for the audio market."
The latest Potter book, The Order Of The Phoenix, is spread across 22 cassettes and 24 CDs.
Helen Nicoll of production company HNP, which created the recordings, said: "When we published the first book we said that if we made 10,000 sales of such a long unabridged book, that would be a fantastic achievement. To make a million sales is almost unbelievable."
A further 100,000 copies of Order Of The Phoenix are expected in the run-up to Christmas."
Posted by Madmaxime at October 31, 2003 01:05 AM